GUESSING GAMES

Skip the game of guess and grab with the touchless Dixie Ultra® SmartStock® Tri-Tower Cutlery Dispenser. This campaign for Georgia Pacific highlighted their expertise as a category leader in dispensable cutlery. Armed with a clear problem to solve in regards to hygiene control, efficiency, and customer satisfaction, this campaign juxtaposed the traditional cutlery bin with conceptual imagery against the bright, bold colors of Dixie Ultra®. With clear labels to make the choice to operators obvious from the start, it was guaranteed there would be no more feeling it out until the right utensil is found!